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Promoting Youth Development

Tips: Promoting Your Small Business

With little money assigned to promotion, getting the word out about your business can be a challenge.  However, many cost-effective marketing tools exist for the penny-sensitive business, so fret not.  Here are some tips that you might find helpful in promoting your business:

• Send out press releases about your service or product
• Collect comments/endorsements from happy clients to include in your marketing material
• Devote at least one hour per day to call potential clients and media
• Write a newsletter or place stories in those of interest to your business
• Join relevant associations and organizations

Good Luck! 

Adapted from the September 2005 issue of Business Briefs Et Cetera ®, an RH Business Support publication.